Passion to Profit eBooks & More eZine.
Hello
Fellow Ebook Enthusiast,
I
hope your summer was great. I had a prosperous
one. I even fit a little play time in. You should
too, you know. Be good to yourself and you'll
be a better person to others. This issue I offer
a few tips on search engine traffic and ezines
for small business owners.
Enjoy
the journey. Life made easier.
Earma Brown
http://www.clickeasyebooks.com
7
Simple Tips to Top Search Engine Ranking
Search
Engine traffic is one of the best kinds of website
traffic. Targeted traffic is pre-qualified traffic
that's already interested in your website content.
In other words, they see your site on a list
of results because they were searching for information
about the subject of your website.
These are strategies and are not guarantees
that I have used with my own websites with success.
To increase your site visitors' leads and sales;
implement these simple search engine techniques
to rise to the top:
1.
Register Your Keyword Rich Domain Name
– Use your keywords or a keyword phrases in
your domain name. It creates brand awareness.
Use these resources for your wholesale priced
domain names.
2.
Learn Basic HTML – A lot of search
engine optimization techniques involve editing
the basic HTML code. At least you should be
able to view the source code of any page and
understand what it all means, and basically
edit it as necessary.
3.
Create a Top Notch Page Title: Title
tags are key because all search engines give
the tag a lot of weight. Put your keyword phrases
into this tag. Avoid using extra words linking,
non-descript company name or home page. Think
of this tag as the "Title Keyword Tag".
It should reflect exactly what your page is
about. Focus on using the keyword phrases people
might be using in the search engine to find
your company.
4.
Description Meta Tag. Some search engines
will include the description below your title.
Carefully choose 20 of your most important keywords
and write a 200-500 character sentence about
your site. Don't just repeat your title but
write with different keywords. Some search engines
prefer just the description Meta tag and some
will use both title and description tags.
Read
Full Article
21
Days to Habitual Marketing
Market Your Business Through a Simple Newsletter
Have you been looking for a way to connect with
a fresh group of potential clients and customers
for your service? If you can entice your website
visitors to subscribe to your newsletter, they
instantly become potential customers.
With
your newsletter you can stay in regular contact,
build relationship, establish creditability,
become a trusted expert and open opportunities
for them to buy from you over and over again.
So where do you begin with developing your own
newsletter? Follow these simple seven steps
to increase sales opportunities with your own
newsletter and subscriber lists:
Develop a Plan.
Devising
a plan will save you time in the long run. A
plan will give you organization and focus to
amplify your voice. As with anything, you write
much more powerful and effective copy if you
have focus. Decide on a topic or theme and how
often you want to publish your newsletter. Choose
a topic that your subscribers will enjoy. For
example, a poetry site's subscribers may enjoy
tips on creative writing. A hosting company's
newsletter visitors might be looking for tips
to improve their website.
Choose
a List Management Service.
Too
many newsletter owners try to manage the subscribe
and unsubscribe requests manually starting out.
But they usually realize that one can go mad
trying to keep up with it all. Automation is
the key to effective newsletter marketing. Start
with a professional service. I started my first
list with a non-professional free account.
I
started noticing how many of my subscriber's
email bounced because their provider would not
accept emails from this service. It was up to
half on some days and weeks. I decided to try
the professional service. My bounces went down
nearly 70%.
If
you are like most small business owners you
are budget conscious. No fear, most of the professional
list management services offer a free option
to start with. I recommend Getresponse.com or
SendFree.com.
Add
Subscription Box on Your Web Site.
Put
a sign-up form on every page. Make it available
and easy for your visitors to sign up. Don't
forget to test it to make sure it works. You
probably won't get a second chance with most
visitors if it doesn't work. Don't require your
visitors to fill out a long form either. Keep
it simple and you will get considerably more
subscribers. Look into the floating sign-up
box or the one-click pop-up to increase your
subscriber rate even more.
Easy
Ebooks Blog
©
Earma Brown, 9 book author, web developer and
small business owner
EBK: eBook It! Ten Tips to Profit From Your
Passion. Helps small business owners, infopreneurs
and writers who want to market effectively online!
She also mentors other writers and business
professionals through her bi-monthly ezine Passion
to Profit With Ebooks & More. Send any email
to passiontoprofit@clickeasyebooks.com and receive
monthly free ebook or visit her on the web at
http://www.clickeasyebooks.com
for more ebook marketing tips.
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